Mixing Up Twitter

The Mixx Team

The Mixx company has been around for several years now, compiling and remixing content chosen by their members (you?) and making it available online.  They do this to (make money, that’s a given) provide its users with a broad range of sites that will be of interest to them and their community.

TweetMixx

TweetMixx is their first real attempt bringing Twitter into their mix (pun intended).  Their approach is to help you MANAGE both your followers and the people YOU follow on Twitter; kind of like a one-stop dashboard for all your Twitter needs.  It allows you to sift-out the “noise” of thousands of ‘Tweets’ and brings ONLY the content that YOU are interested in right into your TweetMixx interface page.

Noise

The noise I’m referring to is all the non-relevant garbage that your followers decide to barrage you with.  How, for example, can you REALLY tell what a tinyURL link will take you too unless you actually CLICK IT?  Wouldn’t it be great if you could have a little thumbnail image of the page that you’ll be taken to?  That’s what TweetMixx will do for you.

Internet Marketing

As in internet marketer trying to make a full-time income online, the last thing you need is to be bombarded with so much erroneous and non-relevant rubbish that, by the time you’ve finished going through the links from your followers (or the people you are following) you’ll have about half an hour of the day left to do your work.  That is, the work that will generate most of your money.

I think that Twitter is, to a large degree, a victim of its own success.  So many people have jumped onto the band wagon, erroneously thinking that thousands of other people actually give a hoot about the fact that you’re having a cup of coffee or are about to walk your dog, that its effects are being watered down (rather like some world currencies I could mention) to the point that Twitter is becoming ineffective for marketers.

Twitter

Who is REALLY benefiting from Twitter?  People who are already FAMOUS, that’s who.  They can now tell the world what’s going through their minds (if anything) from their cell phones.

Don’t get me wrong, you CAN use Twitter to get YOUR message out to the world, but it’s becoming harder by the day. Tweetmixx may well be your answer, at least in the short-term.  Long term, I don’t think Twitter will survive, but hey, I could be wrong.

Luke.